The Standard in
Luxury Real Estate

The Coldwell Banker Global Luxury® program sets the standard for modern luxury real estate—pairing the heritage of a brand established in 1906 with the elevated marketing, global reach and discretion today’s clients expect. Built for agents serving the exceptional, it offers the credibility, bespoke support and international network required to operate at the highest level.

Elevated Expertise. Exceptional Performance.

Elevated Expertise. Exceptional Performance.

In 2025 alone, the Coldwell Banker Global Luxury®
program represented $94.6B in $1M+ sales volume across 47,807 luxury transaction sides—proving the power of a platform built for the upper tier of the market.*

* Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2025. USD$.
Global Reach. Bespoke Marketing.

Global Reach. Bespoke Marketing.

Luxury clients move across markets, borders and time zones.  Coldwell Banker Global Luxury® gives agents the reach to serve them wherever opportunity leads.

From bespoke creative and elevated print collateral to premium digital placements and strategic international distribution, every marketing touchpoint is designed to reflect the caliber of the homes and clients being represented.

Built to Perform at the Highest Level
*Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2025. USD$. 

Built to Perform at the Highest Level

Affiliated agents with the Luxury Property Specialist Certification have over 75% higher average sales prices than non-certified affiliated agents. Certified Luxury Property Specialists also sell homes with a $400,000 higher average sales price, demonstrating the value of expertise built for luxury without compromise¹

¹ Based on 2025 U.S. closed transactions reported by Coldwell Banker. Results not guaranteed. https://bit.ly/cbglcert