The Power of a Name
That Opens Doors
When you align with Coldwell Banker®, you align with one of the most recognized and respected names in real estate.
For more than 120 years, the Coldwell Banker brand has guided people home — building trust with consumers and credibility for affiliated agents in every market cycle.
It’s a name that carries weight before you ever walk into the room.
A Legacy Built
on Results
Few brands in any industry can match the scale and longevity of Coldwell Banker.
- 120 years of guiding people home
- $246+ billion in annual sales volume*
- 449,000+ U.S. transaction sides*
Based on Coldwell Banker Financial Data 01/01/2025 – 12/31/2025
We’ve guided more home buyers and sellers than any other company in the history of America.
* (Based on the 120 year history of the Coldwell Banker brand and transaction longevity compared to other national real estate brands.)
This depth of experience means you’re backed by a brand that has navigated every type of market, and continues to lead in what comes next.
Local Expertise. Global Reach.
Every Coldwell Banker office is deeply rooted in its local market, bringing real insight into pricing, neighborhoods and community dynamics.
At the same time, you’re connected to a global network of 93,000+ affiliated agents across 50 countries.*
This combination allows you to:
- Attract buyers beyond your local market
- Support clients relocating across cities and countries
- Leverage a referral network that expands your business
*As of 04/21/2026
A Brand Built for
What’s Next
Coldwell Banker isn’t just defined by its legacy — it’s defined by its ability to evolve.
From pioneering industry firsts to leading with modern marketing and technology, the brand continues to move real estate forward.
Today, that means a premium, experience-driven brand designed to help you stand out, build trust and grow in a competitive market.
Your Business, Backed by Something Bigger
When you join Coldwell Banker, you’re not building your business alone.
You’re building it with the strength of a global brand, a trusted reputation and a network designed to support.